FMCG marketing & branding agency — Delhi, Gurugram, Noida & NCR Picked first. Bought again.
Brand, packaging, content and campaigns for food, beverage, personal care and home care brands. One team for the shelf, the app and the feed.
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In short
LemonTalks® is an FMCG marketing and branding agency in Gurugram, working with food, beverage, personal care and home care brands across Delhi NCR and India. It builds brand identity and packaging, product content for quick commerce apps and marketplaces, social media and creator content, D2C websites, and Meta and Google campaigns, all in one team. Its consumer brand work includes Ancel Naturals.
The problem
An FMCG product now has to win in three places at once: a crowded shelf, a thumbnail on a quick commerce app and a reel in the feed. When the pack, the listing and the content are made by different people, the brand looks different everywhere and buyers pick the name they already know. Start with FMCG branding & packaging, then keep it selling with an FMCG content retainer.
What you get.
From the brand idea to the printed pack, the product page and the campaign.
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01
Brand & packaging
Positioning, name, identity and a pack system where every SKU looks like one family. FMCG branding.
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02
Shelf & screen content
Pack shots, listing images, A+ content and banners for Amazon, Flipkart, Blinkit, Zepto and Instamart.
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03
Social & creators
Reels, recipes, routines and briefed creator content you can reuse in ads. Content & social media.
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04
D2C & growth
E-commerce websites, Meta and Google campaigns and search visibility that bring buyers back. Performance marketing.
Case in point
From range to cart.
For Ancel Naturals, a natural personal care brand, we designed and built the e-commerce website: collection pages, product pages and combos that make a growing range easy to shop on any phone.
What’s included for FMCG brands
- Brand strategy & positioning
- Naming & identity
- Packaging & label design
- Quick commerce & marketplace content
- Product photography & reels
- Social media & creator content
- D2C & e-commerce websites
- Meta & Google ads
- SEO & AI search visibility
Categories we know.
Each category sells differently. The plan starts with how your buyer actually shops.
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01
Food, snacks & beverages
Appetite appeal on the pack and in the reel, recipes and moments of use, and FSSAI-aware claims.
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02
Personal care & beauty
Ingredients, routines and proof that build trust, with listings and A+ content that answer questions before they are asked.
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03
Home care & household
Clear benefits, demonstrations and value packs, built for repeat orders on quick commerce and modern trade.
How it works.
- 01
Audit
Category, competitors, your listings and your buyers, studied first.
- 02
Position
The one reason to pick you, and an approved claims list.
- 03
Build
Identity, packs, listings, website and content as one system.
- 04
Sell & grow
Monthly content, creators, ads and a report on what sold.
What we measure
Numbers your sales team cares about, reviewed every month.
Store clicks & sales
Clicks to marketplaces and quick commerce, and D2C orders from content and ads.
Listing conversion
How listing images and A+ content change add-to-cart on each platform.
Repeat & brand search
Repeat buyers and people searching for your brand by name.
Capabilities behind it.
The services that power our FMCG work.
- 01 FMCG branding & packaging
- 02 FMCG content retainer
- 03 D2C & e-commerce websites
- 04 Content & social media
- 05 Performance marketing
- 06 SEO, AEO & GEO
Other industries: Real estate marketing · Hospitality branding · Where we work: Delhi, Gurugram, Noida & NCR · Read: The 3-7-27 rule of branding
FMCG retainer · from ₹60,000/month
Want product content every month?
Product shoots, marketplace listings, creator content and packaging updates for consumer brands, every month.
Questions we hear.
What does an FMCG marketing agency do?
An FMCG marketing agency helps a consumer product get picked and picked again. LemonTalks® builds the brand and packaging, creates product content for Amazon, Flipkart, Blinkit, Zepto and Instamart, runs social media and creator content, builds D2C websites, and runs Meta and Google campaigns, all from one team in Gurugram.
Which FMCG categories do you work with?
Food and snacks, beverages, personal care and beauty, and home care brands, from a first product range to companies with several brands. Our consumer brand work includes Ancel Naturals, a natural personal care brand.
Do you work with FMCG brands in Delhi, Noida and Gurugram?
Yes. Our studio is in Udyog Vihar, Gurugram, and we work with FMCG and D2C brands across Delhi, Gurugram, Noida and the rest of NCR. Product shoots happen in Delhi NCR, and we also work with brands across India remotely.
Can you design packaging and labels?
Yes. Pack and label design, range systems for SKUs and variants, and the product visuals for marketplaces and quick commerce are part of our FMCG branding and packaging service. Mandatory label information and claims are checked with your regulatory adviser before print.
How much does FMCG branding and marketing cost?
Branding starts at ₹24,999 for a Brand Audit & Direction, ₹1,49,999 for Identity Essentials and ₹4,99,999 for a Signature Brand system, plus 18% GST. Monthly content and social media plans for FMCG brands are on the FMCG retainer page, and every package is on our pricing page.
How do you handle product claims in ads and posts?
We agree an approved claims list with your team before content starts and check every post and ad against it. Food labelling and claims follow FSSAI rules, ads follow the ASCI code, and paid creator posts are always disclosed.
Contact
Let’s get you picked.
Get a proposal hello@lemontalks.com / +91-7428428637 / +91-9582553355Second Floor, Plot 378-379, Udyog Vihar Phase 4 Rd, Electronic City, Phase IV, Udyog Vihar, Sector 19, Gurugram, Haryana 122015
