Branding agency in Gurugram — strategy, naming & identity Brands people choose first.

Positioning, names and identities for real estate projects, restaurants and FMCG brands. Built to be chosen, not just noticed.

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proposal

In short

LemonTalks® provides brand strategy, naming and visual identity from its studio in Gurugram. A branding project usually takes four to eight weeks and covers research, positioning, naming, logo and identity systems, and brand guidelines, for real estate, hospitality and FMCG brands.

The problem

In every category we work in, customers compare options that look alike: towers with the same amenities, restaurants with the same menus, products with the same claims. A clear brand is how they decide. It is also what makes every rupee of marketing work harder.

What you get.

One team for strategy, craft and results, whatever you sell.

01
Strategy
Research, positioning and the one idea your brand should own.
02
Naming
Names and taglines that are easy to say, search and remember.
03
Identity
Logo, colour, typography and a system that works everywhere.
04
Guidelines
A practical rulebook so every vendor and partner stays on brand.

Why it matters

Brand first, then budget.

A strong brand lowers the cost of everything that follows. Ads perform better, sales teams pitch with more confidence and customers arrive already interested.

What’s included

Market & competitor audit
Audience personas
Positioning & messaging
Naming & taglines
Logo & identity system
Packaging, menus & print
Signage & environments
Brand guidelines

Talk to us

Across industries.

The same craft, tuned to how each industry sells.

01
Real estate
Project naming, positioning and launch-ready identities for developers.
Real estate branding
02
Restaurants & hotels
Identities, menus and stationery for restaurants, bars and hotels.
Restaurant branding
03
FMCG & consumer brands
Identity, packaging and marketplace visuals for FMCG, D2C and product brands.
FMCG branding

Proof, not promises.

Real projects for real clients. Open any case study for the full story.

Every capability works on its own, and better together.

Branding foryour industry.

The same studio and craft, tuned to how each category sells.

Monthly retainers · from ₹45,000/month

Keep the brand alive every month.

Brand strategy, original shoots and social media for real estate, hospitality and FMCG brands, run every month by one senior team.

See monthly retainers

Packages & pricing.

From a quick brand check-up to a full identity system. Start small, then scale.

Starter

Brand Audit & Direction

Try us first: a clear view of what your brand needs.

Price ₹24,999/- + 18% GST one-time

What you get

60-minute discovery workshop
Audit of your logo, website, social and 3 competitors
Positioning statement and one-line brand idea
Moodboard with 2 visual directions
Written report (PDF) with your top 10 fixes
45-minute walkthrough call

1–2 weeks

Need a custom scope? Ask us

Growth · Recommended

Identity Essentials

A complete, professional identity for a growing business.

Price ₹1,49,999/- + 18% GST one-time

What you get

Brand discovery workshop
Positioning and tagline
Logo: 2 concepts, 3 rounds of revisions
Colour palette and typography
Brand guidelines (15–20 page PDF)
Business card, letterhead and email signature
Social media kit: profile, cover and 6 post templates
All source files (AI, SVG, PNG)

4–5 weeks

Need a custom scope? Ask us

Signature

Signature Brand

A full brand system for projects and businesses that need to lead their market.

Price ₹4,99,999/- + 18% GST one-time

What you get

Research: up to 6 customer and competitor interviews
Brand strategy, messaging and tone of voice
Naming if needed, with trademark search support
Logo system: 3 concepts, 4 rounds of revisions
Full identity: patterns, icons and photography direction
Brand guidelines book (40+ pages)
Brochure (up to 16 pages), stationery and up to 3 signage designs
Launch kit: 12 social templates and brand film storyboard
30 days of post-launch support

8–10 weeks

Need a custom scope? Ask us

Try us first: Starter fees are credited 100% towards a Growth or Signature package of the same service, if you upgrade within 60 days. Prices in INR, plus 18% GST, added at checkout. Media / ad spend is paid by you directly to the platforms. Compare all packages →

Questions we hear.

How long does a branding project take?

Most branding projects take four to eight weeks from discovery to final guidelines, depending on naming and approvals.

Do you only brand real estate projects?

Real estate is our lead specialism, and we also build brands for restaurants, hotels and FMCG brands.

Can you rebrand an existing business?

Yes. We refresh positioning and identity carefully so existing customers and partners stay with you.

Do you handle the website and launch too?

Yes. Branding often leads straight into website design and performance marketing with the same team.

How much does branding cost?

Branding at LemonTalks® starts at ₹24,999 for a Brand Audit & Direction, ₹1,49,999 for Identity Essentials and ₹4,99,999 for a Signature Brand system, plus 18% GST. See all packages on our pricing page.

Contact

Build a brand people choose.

Get a proposal

hello@lemontalks.com / +91-7428428637 / +91-9582553355
Second Floor, Plot 378-379, Udyog Vihar Phase 4 Rd, Electronic City, Phase IV, Udyog Vihar, Sector 19, Gurugram, Haryana 122015

Branding agency in Gurugram — strategy, naming & identity Brands people choose first.

The problem

What you get.

Strategy

Naming

Identity

Guidelines

Brand first, then budget.

What’s included

Across industries.

Real estate

Restaurants & hotels

FMCG & consumer brands

Proof, not promises.

Pairs well with

Branding foryour industry.

Packages & pricing.

Brand Audit & Direction

Identity Essentials

Signature Brand

Questions we hear.

How long does a branding project take?

Do you only brand real estate projects?

Can you rebrand an existing business?

Do you handle the website and launch too?

How much does branding cost?

Build a brand people choose.