Project brief — LemonTalks® Tell us what you need.

Seven short sections, about eight minutes. The clearer your answers, the sharper our first proposal. Your answers are saved on this device as you type, so you can finish later.

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About you

Who we will be speaking with.

Your name *

Company or brand *

Email *

Phone / WhatsApp *

Website or Instagram optional

City optional

Your role *

Owner / founder / directorMarketing headSales headManager / team memberAgency or consultant (on behalf of a client)

Your business

So we can bring the right experience to the table.

Which best describes you? *

Real estate developerChannel partner / brokerRestaurant, café or barHotel, resort or stayConsumer brand / D2CSomething else

Tell us what the business does *

Project type *

Residential apartmentsBuilder floors / villasPlottedCommercial / retailOfficeMixed-use

Project stage *

Pre-launchLaunching nowUnder constructionReady to moveMostly sold, clearing inventory

Project location optional

RERA registration optional

RegisteredAppliedNot yet

Where is the venue today? *

Still a conceptOpening in the next few monthsOpen for less than a yearEstablished, needs a refreshMultiple outlets / expanding

Location(s) optional

What you need

Tick everything that applies. Not sure? Tick the last option and we will recommend.

Services *

Brand

Brand strategy & positioningName for a brand or projectLogo & visual identityBrand guidelinesBrochure & print collateralSite, hoarding & signage brandingPackaging

Website

New websiteWebsite redesignLanding pages / project micrositeE-commerce store

Content

Social media managementPhoto & video shootReels & short video3D / CGI walkthrough

Growth

Meta (Facebook & Instagram) adsGoogle adsLead generationSEO & local SEOVisibility in AI answers (AEO & GEO)CRM & lead trackingWhatsApp automation

Help

Not sure yet, recommend what we need

Do you already have a logo and brand identity? optional

Yes, and we are happy with itYes, but it needs a refreshNo, starting from scratch

Who handles this for you today? optional

No one yetIn-house teamAn agency, and we want to switchAn agency, we need extra helpFreelancers

Goals

What a good outcome looks like for you.

Main goal *

Launch something newMore leads, enquiries or salesMore bookings or footfallRebrand or refreshBuild awarenessFix what is not working

In six months, what would make this a success? *

What have you tried before, and what did not work? optional

Budget & timing

Ranges are fine. This helps us propose the right scope instead of guessing.

Budget for our fees (brand, website, content, management) *

Under ₹1 lakh₹1–3 lakh₹3–7 lakh₹7–15 lakh₹15 lakh+Not decided yet

Monthly ad spend (paid to Meta / Google) *

No ads plannedUnder ₹1 lakh₹1–5 lakh₹5–15 lakh₹15 lakh+

When do you want to start? *

Within 2 weeksWithin a monthIn 1–3 monthsJust exploring for now

Any fixed date? (launch, opening, event) optional

Decision

So we know who to involve and when.

Who makes the final call? *

I doMe with my partnersManagement / a committeeI will recommend to someone else

How many agencies are you speaking with? *

Only LemonTalks®2–3More than 3Not started looking

When do you expect to decide? *

Within a weekIn 2–4 weeksLater than that

Anything else

Optional, and very useful.

Brands or websites you admire, and competitors we should know about optional

Link to files (Drive, Dropbox, brochure, deck) optional

How did you hear about us? optional

ReferralGoogle searchGoogle MapsChatGPT / AI assistantInstagramLinkedInOther

Best time for a call optional

Morning (10–1)Afternoon (1–4)Evening (4–7)

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